Difference between revisions of "Trademark case studies"

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A Trademark case study is an practical example of a way someone might want to use the '''sugar labs''' trademark. We use it as a way to test different trademark policy options - how would it cope with that case?
 
A Trademark case study is an practical example of a way someone might want to use the '''sugar labs''' trademark. We use it as a way to test different trademark policy options - how would it cope with that case?
  
== How to write a case study ==
+
A good case study is one which describes a real use which will stimulate us to think about how we would like our trademark to be used. It doesn't have to be a borderline 'edge' case. It is probably best to start with the clear cut cases then consider the limits later.
  
#Look at the case studies below.
+
'''How to write a case study'''
# If you can see a way to make one of those case studies better then create an account and edit that case study.
 
# If you think of a way that someone might want to use the '''sugar labs''' trademark - that doesn't duplicate one of the case studies then
 
# Copy the [[#Name of case study|case study template]] to the end of this wiki page.
 
# Paste it to the end of the page, filling out the details of the case study you thought up..
 
  
 +
* Look at the case studies below.
 +
* If you can see a way to make one of those case studies better then edit that case study.
 +
* If you think of a way that someone might want to use the '''sugar labs''' trademark - that doesn't duplicate one of the case studies already here -  then add that case study at the end of the page or wherever it best fits.
 +
* Follow the format of the other case studies here unless you think of a better format.
  
A good case study is one which describes a real use which will stimulate us to think about how we would like our trademark to be used. It doesn't have to be a borderline 'edge' case. It is probably best to start with the clear cut cases then consider the limits later.
 
  
== List of case studies ==
 
  
 
=== Used to label a computer with sugar installed ===
 
=== Used to label a computer with sugar installed ===

Revision as of 19:36, 22 January 2010

A Trademark case study is an practical example of a way someone might want to use the sugar labs trademark. We use it as a way to test different trademark policy options - how would it cope with that case?

A good case study is one which describes a real use which will stimulate us to think about how we would like our trademark to be used. It doesn't have to be a borderline 'edge' case. It is probably best to start with the clear cut cases then consider the limits later.

How to write a case study

  • Look at the case studies below.
  • If you can see a way to make one of those case studies better then edit that case study.
  • If you think of a way that someone might want to use the sugar labs trademark - that doesn't duplicate one of the case studies already here - then add that case study at the end of the page or wherever it best fits.
  • Follow the format of the other case studies here unless you think of a better format.


Used to label a computer with sugar installed

I am a chinese toy manufacturer and I'm tired of selling toys to Fisher Price for 99cent then watching them resell the same toy for $99. I have developed a cool looking child friendly green computer that is probably not toxic and can run sugar but no one will buy it because no one has ever heard of me.

I want to put a big picture of the sugar home screen and a 'sugar inside decal on the box because then it will look a bit like the XO.

Should we approve this use of our trademark?

Do it like Microsoft - you can only put the sugar inside decal on the front if the computer meets our minimum specification. If it doesn't meet that specification then you can put sugar operating system in the specification box on the back.

How should the policy work to achieve this

All uses of the decal need a contract. For this case we can use one we prepared earlier available for download as a pdf from our trademark info page.

Name of case study

Description of this case.

Should we approve this use of our trademark?

Stuff goes here.

How should the policy be?

More stuff goes here.