Marketing Team/Elevator Pitch: Difference between revisions
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* The best pitches start with a hook aimed at some concern of the person listening. For liberals, save the world. For hard-headed business types, talk about creating new markets. For social conservatives, talk about home schooling. Better still is a pitch that invites the hearer to express a concern that you can follow up on. We will need a whole [[Frequently Expressed Concerns]] list. | * The best pitches start with a hook aimed at some concern of the person listening. For liberals, save the world. For hard-headed business types, talk about creating new markets. For social conservatives, talk about home schooling. Better still is a pitch that invites the hearer to express a concern that you can follow up on. We will need a whole [[Frequently Expressed Concerns]] list. | ||
* Examples of some favorite pitches are up at [[Talk: | * Examples of some favorite pitches are up at [[Talk:Marketing Team/Events/Sugarcamp Boston 2008/Marketing]]. | ||
== Current Elevator Pitches == | == Current Elevator Pitches == | ||