Marketing Team

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The Sugar Labs Marketing Team exists to spread the good word about Sugar. Sugar provides a simple yet powerful means of engaging young children in the world of learning that is opened up by computing and the Internet. It is the job of the Sugar Labs Marketing Team to promote the benefits of Sugar as widely as possible, and to recruit volunteers to help improve the Sugar experience.

Mission

MarketingTeam/Mission

Team Coordinator

Sean Daly (sdaly at sugarlabs.org) is Marketing Coordinator and welcomes ideas and comments.

Projects

Deliverables and/or initiatives actively being worked on (with goals and deadlines).

0.84 press release

Our next big press push will be in early March for the 0.84 Sugar release. MarketingTeam/Press releases

Sugar Stories

For the mid-March press release, we're doing a series of profiles on contributors. MarketingTeam/Sugar stories

Press contacts list

We're working on a MarketingTeam/Press contacts list with publications we should try to connect with for the 0.84 release in early March 2009.

PR phone line

MarketingTeam/Phone is targeted for launch in early March 2009 to coincide with the 0.84 release. The objective is to have a number that journalists can call to get consistent basic information about Sugar from a volunteer with plenty of professionalism.

Sugar Labs website

Produce and deploy a polished static website as a landing page for Sugar Labs. MarketingTeam/Website

Swag

To view, download, and contribute to swag designs (stickers, t-shirts, business cards, USB sticks, etc.) and coordinate purchasing swag from suppliers, see MarketingTeam/Swag. This is being built up into a general resource for the 0.84 launch in early March 2009.

Discussions

Conversations that may one day turn into projects, or may have in the past been projects.

Pitches

Short, 1-page elevator pitches to sell Sugar to various audiences. No deadline yet. MarketingTeam/Pitches

Logo

See MarketingTeam/Logo.

Name

Ongoing discussion. See MarketingTeam/Name

Slogans

Several slogan options are available at MarketingTeam/Slogan.