Revision as of 13:19, 24 February 2009

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The Sugar Labs Marketing Team exists to spread the good word about Sugar. Sugar provides a simple yet powerful means of engaging young children in the world of learning that is opened up by computing and the Internet. It is the job of the Sugar Labs Marketing Team to promote the benefits of Sugar as widely as possible, and to recruit volunteers to help improve the Sugar experience.

Mission

MarketingTeam/Mission

Team Coordinator

open, volunteer needed, contact gdk at redhat dot com

(Potential interest from a really good candidate, who I'll let edit the page with their desire to help out... Mchua 03:41, 18 February 2009 (UTC))

Not sure if you were referring to me or not :-) but yes, I am very interested (& motivated)... it's not my style to crown myself though, if there is someone else? Sean

Projects

Note: these are all possible goals. Further discussion is necessary. Also: any goal that is worth setting is worth measuring, so all of the final goals will have basic metrics associated with them.

Logo

Ongoing development. See MarketingTeam/Logo.

Name

Ongoing discussion. See MarketingTeam/Name

Slogans

Several slogan options are available at MarketingTeam/Slogan.

Sugar Labs website

See the current static website progress at MarketingTeam/Website.

Swag

To view, download, and contribute to swag designs (stickers, t-shirts, business cards, USB sticks, etc.) and coordinate purchasing swag from suppliers, see MarketingTeam/Swag.

@@ Line 22: / Line 22: @@
 == Logo ==
-The logo is here: [[MarketingTeam/Logo]]
+Ongoing development. See [[MarketingTeam/Logo]].
 == Name ==
-* Does the name "Sugar" really convey our common mission in a way is at the very least memorable and at the very best is inspiring?
+Ongoing discussion. See [[MarketingTeam/Name]]
-* Do we have a slogan that conveys the proper images to non-technical audiences?
-The names "Sugar" and "Sugar Labs" have no intuitive relationship to education or to our mission goals
-=== New Name Ideas ===
-* Sugar Land
-* Playground
-Both names convey a sense of place and safety for children. Sugar is not simply a background canvas like Windows XP. I propose keeping Sugar Labs for the organization name and renaming "Sugar" the environment to SugarLand.
 == Slogans ==
-* "Sugar: Where Kids Learn and Play"
+Several slogan options are available at [[MarketingTeam/Slogan]].
-* "Sugar: A Place to Learn and Play"
-* "Sugar: A playground for learning"
-A slogan should be attuned to the prospective audience, with particular emphasis on expressing Sugar's mission to non-technical audiences.
 == Sugar Labs website ==
-In addition to the Sugar Labs wiki, we are proposing to create a small static HTML web site to give a high-level overview of the project and direct people to appropriate areas of the wiki.
+See the current static website progress at [[MarketingTeam/Website]].
-We need one volunteer per section below to write copy.
-# '''Homepage''' [[User:christianmarcschmidt | Christian]]
-# Audience-specific Landing Pages
-## '''Contributors''' [[User:Mokurai|Mokurai]]
-## '''Teachers''' [[User:Mokurai|Mokurai]]
-## '''Parents''' [[User:Mokurai|Mokurai]]
-## '''Learners''' [[User:Mokurai|Mokurai]]
-# Subpages
-## '''Download''' [your name here]
-## '''Deployments''' [[User:RafaelOrtiz | RafaelOrtiz]]
-## '''About Sugar''' [[User:Mokurai|Mokurai]]
-Each volunteer should get in touch with Christian ASAP to discuss the goals for the section they are working on: [mailto:anything@christianmarcschmidt.com anything@christianmarcschmidt.com]
-'''Deadline for final copy: Dec 8'''
 == Swag ==
-* [[MarketingTeam/Stickers]]
+To view, download, and contribute to swag designs (stickers, t-shirts, business cards, USB sticks, etc.) and coordinate purchasing swag from suppliers, see [[MarketingTeam/Swag]].
-* [[MarketingTeam/Cards]]
 [[Category:MarketingTeam]]

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